antonella rizza

Made in Italy

Small are the gestures of the craftsmen who have great wisdom
and small is the company but young and resourceful.
Skills that make Prestigious but not predictable each of their outcome.


Made in Creativity

Balance is what prompts Antonella Rizza to begin settling down in a cultural context that does not aim anymore at the future relying on the past.
It is essential to start from a handcrafted knowledge handed down not from books but from one to another. The refinement discloses the softness of the precious textiles and the Contact with the skin is the ideal channel for the transmission of emotions the body shines through.
To give an added value of themselves, in their own Uniqueness is the dream that Antonella Rizza wants to realize.


made in Umbria

The Uniqueness is revealed not only in the top quality materials but also in the perfect mix of small details that, banded together, create the total look; because the little things can and should make the difference. The little things render great every product and every person.
A maverick that doesn’t want to conform.

Wear emotions

looks from collection

Emotions Look

A/I 2015 collection video backstage

Wear Emotions Video

Antonella Rizza Wear Emotions Backstage


Made in green heart of Italy


Primofilo Srl
via San Cristoforo, 43 – 06083 Bastia Umbra (PG)
Ms. Piera Benincasa
M : +39 392 2314951

T : +39 (0) 075 8011318
P.IVA: 03411500543



Primofilo Srl
via San Cristoforo, 43 – 06083 Bastia Umbra (PG)
Ms. Angela Benincasa

M : +39 345 3179477
T : +39 (0) 075 8011318
P.IVA: 03411500543

Our News

Emotion News

Inaugurazione Showroom

Inaugurazione Showroom

What was born from an authentic artisan workshop should be protected. This is the message that Piera and Angela Benincasa want to launch together with the brand Antonella Rizza. A total look that twists and turns through the high-quality tissues, raw materials, dexterity and Italian mastery, made unique by a young inspiration that dig up…



In the innovative atelier will be introduced the new collection, characterized by a wide range of fine fabrics, tailored with the handmade craftsmanship typical of the Umbria region. The Atelier is located in a cozy and welcoming corner of the company, realized with natural materials with delicate colors and custom-designed with modern furniture. The opening…

Backstage Antonella Rizza

Backstage Antonella Rizza

A sneak peek of the new video and some pictures from the backstage of the photo session for the first campaign by Antonella Rizza!

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